Healthy foods add value for consumers

The Seeka Limited’s start-up company takes a fresh approach to the use of local produce, getting more from existing resources and increasing profits for growers. Based on Te Matai Rd, the new production line is creating ‘Kiwi Crush’ and ‘Kiwi Crushies’ and bottling avocado oil.

The Delicious Nutritious Food Company takes by-product, surplus kiwifruit and avocados below export quality, which are often destined to feed stock, and transforms them into healthy and tasty food products.

 “We’re proud to be producing high-value nutritional fruits and foods in our local community,” says Seeka’s CEO, Michael Franks.

“Given the strength of our relationships with growers and our aptitude for taking on new opportunities, this is a natural fit for our culture, capabilities and our aim to deliver profits to stakeholders.”    

‘Kiwi Crush’ is a natural kiwifruit-based drink rich in antioxidants and vitamins. It is snap frozen to lock in the natural goodness of green kiwifruit and helps to keep your digestive system regular and healthy.

Found in the frozen section of local supermarkets, it’s an effective alternative to harsh laxatives and recommended by hospitals, rest homes and dietitians. The ice-block version, ‘Kiwi Crushies’, is popular with children.


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